The dawn of the infographic
Since the time of the wooly mammoth, humans have been telling stories through pictures. Early humans gave fellow cave dwellers information via the pictures on the walls: where the best hunting grounds were and their latest conquests. Sure, perhaps we’re not out there hunting pre-historic pachyderms anymore, but we still love to tell stories. That’s basically what draw.io is, a place for you to tell your story through diagrams. Maybe you want to make a pie chart to show your company’s market share, or a flow chart to give your team a play-by-play of your most important processes – everyone likes images. So stick around and check out how to increase productivity with infographics in draw.io
Productivity & Infographics
The word infographic is easy to understand – it’s a graphic that gives you information. Scientific research shows that between 60-90% of the information we take in is visual, and when we think, we think in pictures, not words. As we move deeper into the digital world, getting our information visually is also more efficient. We have much shorter attention spans and less time to consume the information.
Visual information is very often less complicated to understand and is universal. Since the Egyptians’ first ad campaign back sometime in 2000 B.C., advertising and marketing agencies rely very heavily on the impact of their visuals to influence our buying habits. It’s clear what they want us to buy without needing to hear a long monologue about the service or product.
Visualization isn’t just relevant in a commercial sense, but also for you in your organization. So many visuals surround us in our day-to-day life that we may not even notice how often we use or need them. For example, when onboarding new employees, think about how often you use flyers, presentations, or diagrams to relay new information. Would your newbie be more overwhelmed by pages of text or by one, clear infographic? Or, the end-of-year financial report is due, are you more likely to use a graph or pages of financial data that your employees have to sift through?
With the right tools, such as draw.io, you can create your very own infographics to get the message of your information across more efficiently. When you look at all of the factors together, it’s clear that infographics can lead to more productivity.